Message from Simon

Dear all,

No doubt you have seen the news about the protests in most major cities in China over the weekend, demanding the lifting of COVID-19 prevention measures. You might wonder how that impacts your communications in the near future (spoiler, it doesn’t, for now). Get in touch if you want to schedule a call to discuss your case in detail. Everyone at Influence Matters is safe and sound, and we are operating normally, more than ever playing our bridge role between the rest of the world and China for our clients.

We continue to champion online events and communication activities. As you have seen from coverage of the situation in China, travel restrictions and lockdowns are intensifying with the winter, and in-person meetings and events continue to be postponed. The business world does continue to function, and the government has signaled more openness to the rest of the world for doing business in China – even though it is getting increasingly complicated to travel within China.

The influence Matters team kicked off 2023 already. With our internal all-company seminar in early November, reinforcing our mission to support cross-border innovation between the world and China, we continue to elevate our service and results – to always have more impact on our clients’ success in China.

Cheers,
Simon Vericel
Managing Director & Founder of Influence Matters

 

 

Influence Matters Life

Influence Matters Annual Company Seminar

Earlier this month, the Influence Matters team held a hybrid annual company seminar, which we had all our teammates attend from Beijing, Shanghai, Guangxi, and Indonesia. The team leaders researched, prepared, and presented the latest tech, industry, and communication trends and their best practices to increase the impacts we deliver for our clients. We also announced new policies to support further our employees’ professional development.

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Influence Matters and FangCun Charity Fund Training on Cross-Border Payment

In November, Influence Matters and FangCun Charity Fund, a charity fund supporting rural education development, co-organized a themed training on “The Common Payment Compliance Issues in Cross-border Payment and International Trade.” We invited Dr. Zhou, a member of the Shanghai and Harbin Arbitration Commission and the compliance head at a leading bank. Dr. Zhou has over 20-year experience in payment compliance, worked at various global and China-leading financial institutions, including China Unionpay, CitiBank, DBS Bank, Commerzbank, VTB, etc.

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Our Latest Work

 

BALYO | Warehousing Trends Media Interview

Thanks to Influence Matters’ media relations, our team secured a media interview for Balyo with a top-tier China-go-global media, ZXchuhai. In the interview, William Li, head of sales of Balyo, gave insights on the industry trend of China’s overseas warehouse construction and transformation. The article is forwarded on 36KR and has reached up to 1000 views and engagements.

Read more, here.

 

 

 

 

Uhnder | WeChat Official Account Launch

We supported Uhnder in building and launching its WeChat Official Account in China. The account will serve as the company’s window to the Chinese market. Read one of the first articles published about Uhnder Digital Radar for automotive safety systems which we published on the platform this month.

Read more, here.

 

 

 

 

 

Winbond | ESG Media Briefing

Influence Matters recently supported Winbond in holding a group media briefing to present Winbond’s sustainability strategy, delivering Winbond’s brand vision and ESG commitment to the Chinese market. Five top-tier semiconductor media attended. To date, the media briefing generated 4 articles and positive responses from the media.

Read more, here.

 

 

 

 

Riskified | eCommerce Insights on China Top-Tier Media 

In preparation for the Holiday Season eCommerce boom, Influence Matters assisted Riskified with the development & distribution of a byline titled “Riskified Delivers Key Strategies for Chinese Merchants for the 2022 Holiday Season in the Age of M-commerce”. It provides market analysis for Chinese merchants doing global expansion and it gives insights into digital payment anti-fraud strategies. It has generated over 13 clippings from top industry media in China.

Read more, here.

 

 

 

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