January 2024 Newsletter by Influence Matters
Influence Matters China January Roundup: Happy 2024, Riskified APAC Partnership, WEF Interview, PR Success
January 31, 2024 | 4 min read
Message from Simon
Dear friends,
Happy 2024 and the upcoming Chinese New Year! Our team wishes you a fantastic Year of the Dragon. 2024 is a magical, even-numbered year filled with great opportunities and possibilities.
We are thrilled to announce that this month, we have expanded our partnership with Riskified to the APAC market. This collaboration marks a significant milestone for our team, as we continue to grow and enhance our services in the region. In addition, our team has been busy conducting several remarkable media works for our esteemed clients. We take great pride in our accomplishments and are grateful for the trust and confidence they have placed in us.
Wishing you all the best,
Simon Vericel
Managing Director & Founder of Influence Matters
Influence Matters Expands Partnership with Riskified to APAC Market
Influence Matters is thrilled to announce the expansion of our partnership with Riskified, a leading fraud prevention solution company, into the APAC market. Having successfully collaborated in China for over three years, we have played a pivotal role in building Riskified’s brand from the ground up, resulting in remarkable success.
With a solid foundation of cooperation established, we are excited to deepen our affiliation with Riskified and leverage our collective expertise in the APAC region. By combining our strengths and understanding of the local market, we aim to deliver enhanced fraud prevention solutions to businesses across this thriving market.
Blog | Top Semicon Events to Attend in China in 2024
Over the years, we have supported semicon clients around most of the semiconductor and EE trade shows in China. After a few years, shows were back in 2023 and set to be big in 2024. To help you choose where you should focus your budget, we put together this list of top Semicon and EE events in China.
Blog | Technology Communication Trends in China for 2024
As we enter the year 2024, the landscape of technology communication in China continues to evolve at a rapid pace. From the integration of AI in content creation to the emphasis on energy efficiency and carbon reduction, several key trends are shaping the way of B2B communication.
SkyCell | CEO Interview with Shanghai Dragon TV
IM supported SkyCell in achieving the PR success of Richard Ettl, CEO of SkyCell AG, for his impactful interview at the World Economic Forum 2024 with Shanghai Dragon TV! This interview highlights SkyCell’s strong partnerships and expanding opportunities in China.
Windbond | Amplify Achievement with Key Media
IM conducted 3 email interviews for Winbond with key media outlets. The interviews highlighted its technological achievements, market progress, and insights into 2024 trends with an estimated readership of over 5,000.
Uhnder | Tech Day Media Communication Program
IM devised a comprehensive media communication program to maximize Uhnder’s exposure and address its messages from various media channels, including media briefings, media interviews, and press releases.
AI, cross-border e-commerce are bright spots for Chinese internet firms in 2024, UBS says
China’s e-commerce platforms, facing intense domestic competition, are ramping up overseas expansion, according to the Swiss bank. AI also remains a main theme for Chinese internet companies, although monetisation continues to be a challenge, the bank says
U.S. and China are working to make the business environment less volatile, Beijing says.
China and the U.S. are working toward creating a more stable and predictable environment for businesses, Chinese Commerce Minister Wang Wentao said Friday.
EV powerhouse China to set own standards for automotive semiconductors
China has moved to set its own standards for semiconductors used in electric vehicles and self-driving cars as it seeks to replace imports of these vital components with domestic production.
Cross-border e-commerce enhances China’s resilience in foreign trade
In recent years, with the continuous development and changes in the global economy, China’s foreign trade faces new challenges and opportunities. In this context, cross-border e-commerce, as an innovative trade model, is rapidly gaining prominence, injecting new vitality into China’s foreign trade and enhancing its resilience.
China Is Building Its Own AI at a Rapid Pace
China’s tech giants are racing to catch up in the AI arms race. The Chinese government has approved more than 40 AI models in the past six months since it began this process.
About Influence Matters
Influence Matters is a young, fast-growing & passionate entrepreneurial public relations and marketing services firm focused on helping startups, scale-ups, unicorns and mid-size B2B tech companies to create performance-driven influence in China. We serve our clients from our offices in Beijing and Shanghai.
We strive to bring a new, flexible and nimble stakeholder engagement offer to China, tailored to and accessible for fast growing businesses that need a strong partner which can focus on shaping and telling their story, building influence efficiently and consistently, so they can focus on creating technologies that make the world a more interesting place.
We are experts in Tech PR, built on years of experience bridging China and the rest of the world for technology companies with a particular focus B2B high-tech industries mainly centered around three areas: semiconductors & electronic engineering, ebusiness & ecommerce, smart industry, manufacturing and logistics. Our clients serve all industries from retail to fashion, internet to automotive, gaming to professional services, healthcare to finance.
