As a leading B2B communication agency closely following the trends in the semiconductor industry, Influence Matters’ team of experts gathered and analyzed the media observations of SEMICON China 2024. This global semiconductor exhibition held in Shanghai showcased significant developments and trends that offer valuable insights for B2B semiconductor players. In this blog post, we present key takeaways from the media coverage in China, providing actionable insights to inspire and guide industry professionals.

Highlighting Success: SEMICON China 2024’s Impact

The media coverage of SEMICON China 2024 in China emphasized its resounding success and impact within the semiconductor industry. The event attracted substantial attention, boasting a large-scale exhibition and high attendance. Domestically, Chinese media showcased the breakthroughs achieved by local manufacturers, particularly in the compound semiconductor field, with SiC technology taking center stage. This success solidifies China’s position as a major player in the global semiconductor landscape.

Insight for B2B Players: SEMICON China 2024 serves as evidence of the rapid development and innovation occurring within China’s semiconductor industry. It signifies the increasing competitiveness of local manufacturers and the potential for strategic partnerships and collaborations to tap into this vibrant market.

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Shifting Participation Landscape: Adapting to New Realities

One significant observation made by media outlets in China was the evolving participation landscape at SEMICON China 2024. The reduced presence of foreign exhibitors was attributed to the complex geopolitical dynamics within the semiconductor industry. Notably, major American semiconductor companies were absent, while suppliers from Japan and South Korea maintained a significant presence, showcasing enthusiasm. This shift highlights the importance of localization strategies and the need for diversified collaborations.

Insight for B2B Players: The changing participation landscape at SEMICON China 2024 indicates the emergence of a new era in semiconductor competition. B2B players should recognize the growing significance of localized strategies and explore partnerships with domestic manufacturers and suppliers to navigate the evolving dynamics effectively.

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Observing the Industry Landscape at SEMICON China 2024

As the largest and most influential semiconductor exhibition, SEMICON China 2024 lived up to its reputation in terms of visitor flow, exhibition scale, and coverage of the complete industry chain.

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Optimism for Localization: Empowering Independence and Resilience

Media coverage expressed optimism regarding China’s increasing trend towards localization in the semiconductor industry. Chinese semiconductor companies actively advocated for domestic procurement, showcasing advancements in quality and efficiency. These efforts reflect a desire for greater self-sufficiency, particularly in the face of rising geopolitical tensions and export controls imposed by the United States. China’s accelerated chip development initiatives and significant investments in the sector demonstrate a commitment to fostering independence and resilience.

Insight for B2B Players: The media’s optimism for localization in China’s semiconductor industry presents opportunities for B2B players to align with the country’s drive for self-sufficiency. Collaborations with domestic semiconductor companies can facilitate access to the Chinese market, while also contributing to technological advancements and fostering mutual growth.

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In conclusion, the event’s success and the breakthroughs achieved by domestic manufacturers underscored China’s growing influence and competitiveness on the global stage. The shifting participation landscape, characterized by reduced foreign exhibitors and a focus on localization, highlighted the evolving dynamics of industry competition and the need for diversified collaborations.

As the semiconductor landscape continues to evolve, Influence Matters remains at the forefront of industry trends, enabling our clients to stay ahead of the curve. With our guidance and support, semiconductor companies can navigate the changing dynamics, maximize their market potential, and forge lasting partnerships in China.