Archives

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  01 Apr

  Launching a Cloud Chip Virtually

  tl;dr Ampere Computing needed to announce their new groundbreaking cloud native chip in China with a press event, but the COVID-19 outbreak meant the event had to be changed  Influence Matters swiftly shifted the event to a very successful online press conference with 20 top-tier journalists. Results: Over 150 articles and mentions on top-tier cloud/edge computing, tech, business and semicon media featuring extremely positive feedback and...

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  29 Mar

  GMIC 2016 program

  tl;dr La French Tech attended GMIC Beijing, wanted to promote French attractiveness in tech Influence Matters developed a strategy for content for press and social media, and connected with plenty of media Result: Close to 100 articles in top tier tech and business press in China, lots of social media shares

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  29 Mar

  CES Asia and Rise Conf program

  tl;dr: EnchantVC just rebranded and needed to leverage their presence at CES Asia and RISE Conference to reintroduce themselves and their program Influence Matters connected EnchantVC with plenty of Chinese and international media Result: More than 50 articles in top tier tech and business press in China, coverage in top international business press

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