Archives

  • 12 Dec
    SpacemiT – Getting a Chip startup its first press
    tl;dr SpacemiT’s product was getting ready for the market, the startup was in need of strong awareness in a competitive environment. We prepared a strong media plan that would introduce SpecemiT and its technology front and center in industry press. Result: over 50 clippings from top-tier electronic, tech and business media, greatly increasing SpacemiT’s brand...
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  • 21 Oct
    Uhnder – Tech Day Media Relations Program
    tl;dr:  Uhnder was looking to increase its exposure and awareness in China leveraging their Tech Day customer event. Influence Matters devised a vertical media relations’ program to maximize Uhnder’s exposure and deliver business and technology messages. Result 6 original articles, over 60 clippings and 143k+ views, positively impacting Uhnder’s reach in Chinese OEM.
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  • 26 Sep
    Thunes- Thought Leadership for a Global Payments Accelerator
    tl;dr Thunes aimed to enhance awareness and demonstrate its capabilities and strengths within China’s complex fintech communication landscape. Influence Matters strategically developed a communication strategy to establish Thunes as a trusted leader in the cross-border payment industry. Result: Thunes emerged as one of the most prominent and extensively covered cross-border payment enterprises in China’s mainstream...
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