• About
  • Services
  • Work
  • Blog
  • Career
  • Contact
中文
Crafting Your Startup Narrative: A Guide for Success

Crafting Your Startup Narrative: A Guide for Success

In this guide, we’ll walk you through the essential steps to create your first PR material and set the stage for success.
Communication Trends
April 5, 2024 | 4 min read
Decoding SEMICON China 2024: Chinese Media Insights

Decoding SEMICON China 2024: Chinese Media Insights

In this blog post, we present key takeaways from the media coverage in China, providing actionable insights to inspire and guide industry professionals.
Semiconductor and Electronic Engineering, Communication Trends
March 28, 2024 | 2 min read
Two Sessions 2024 | Reflections on the Communication of Foreign Enterprises in China

Two Sessions 2024 | Reflections on the Communication of Foreign Enterprises in China

Accelerating High-Quality Development in Various Industries with New Quality Production Forces as the Underlying Driving Force
Communication Trends
March 20, 2024 | 9 min read
Captivating Cross-border Events in E-commerce and E-business to Attend in China in 2024

Captivating Cross-border Events in E-commerce and E-business to Attend in China in 2024

These events serve as a gateway for businesses to connect with the global supply chain, tap into the thriving online consumer demand, and elevate their brand presence to new heights.
eCommerce and eBusiness, Event Management, Communication Trends
February 21, 2024 | 3 min read
Technology Communication Trends in China for 2024

Technology Communication Trends in China for 2024

In this blog, we will delve into these trends and explore their implications for technology communication in China in 2024.
Event Management, Communication Trends
January 29, 2024 | 5 min read
Top Semiconductor Events to Attend in China in 2024

Top Semiconductor Events to Attend in China in 2024

After a few years of travel restrictions and complicated geopolitics surrounding technology, shows were back in 2023 and set to be big in 2024.
Event Management, Semiconductor and Electronic Engineering, Communication Trends
January 22, 2024 | 4 min read
Mastering WeChat Content Strategy for B2B Tech Companies in China

Mastering WeChat Content Strategy for B2B Tech Companies in China

We will explore the art of content creation on WeChat Official Accounts, providing valuable insights and strategies for crafting engaging content that resonates with the Chinese audience.
Communication Trends
January 16, 2024 | 3 min read
Unlocking the Power of WeChat Official Accounts for B2B Marketing in China

Unlocking the Power of WeChat Official Accounts for B2B Marketing in China

We will explore the concept of WeChat official accounts and delve into how B2B companies can fully leverage them for a more localized communication strategy.
Communication Trends
December 18, 2023 | 4 min read
Navigating Media Dynamics: Foreign Companies at CIIE - Crafting Positive Narratives Amidst Geopolitical Challenges

Navigating Media Dynamics: Foreign Companies at CIIE - Crafting Positive Narratives Amidst Geopolitical Challenges

Our consultant Poppy Pan summarized the expectation of Chinese press around the expo, and how international companies can navigate the expectations.
Events, Event Management, Agency News, Communication Trends, Technology Trends
December 11, 2023 | 3 min read
Influence Matters Launches Influence Matters Startups

Influence Matters Launches Influence Matters Startups

We work with startups not only to create their story, but also to establish their public brand and presence, including building visual identities and online properties to complement media and social media programs.
Agency News, Communication Trends
November 28, 2023 | 2 min read
Unveiling the Magnificence: Exploring Themes and Key Observations from the CIIE Press Event

Unveiling the Magnificence: Exploring Themes and Key Observations from the CIIE Press Event

We conducted thorough observations in various exhibition areas and engaged in extensive communication with multiple media outlets and companies.
Event Management, Communication Trends, Technology Trends
November 23, 2023 | 5 min read
Insights: Indonesia is the new China

Insights: Indonesia is the new China

Chinese companies are now investing heavily in Indonesia, helping to build IT infrastructure, logistics infrastructures in the form of high speed railways and ports, and bringing consumer tech and cars, manufactured in Indonesia by Chinese companies.
China Out, Communication Trends, Technology Trends
November 22, 2023 | 2 min read
Influence Matters Opens Operations in Indonesia, Sets Up North Asia and SEA Hubs

Influence Matters Opens Operations in Indonesia, Sets Up North Asia and SEA Hubs

Our operation in Indonesia, headed by Simon and based between Jakarta and Bali, aims at bringing our savoir-faire to the 4th most populous country in the world and the fastest growing economy in Asia for cross-border businesses, with a particular focus on IT, fintech, smart industry and smart logistics.
China Out, Agency News, Communication Trends
November 20, 2023 | 3 min read
Breaking into the China Market: The Power of Content Localization vs. Translation

Breaking into the China Market: The Power of Content Localization vs. Translation

While both localization and translation involve adapting content for use in different geographic and cultural contexts, they are not the same thing.
Communication Trends
November 8, 2023 | 2 min read
How to Become a B2B Tech PR Pro: Six Focus Areas to Make You An Expert

How to Become a B2B Tech PR Pro: Six Focus Areas to Make You An Expert

A winning formula: the skills needed to succeed in the dynamic tech industry.
Agency News, Communication Trends
September 21, 2023 | 5 min read
Navigating Regulatory Challenges and Facilitating Entry for Foreign FinTech Companies in the Chinese Market

Navigating Regulatory Challenges and Facilitating Entry for Foreign FinTech Companies in the Chinese Market

This article explores the key reasons why compliance is a must for foreign FinTech companies entering the Chinese market and introduces how to support overseas companies in their China market endeavors.
eCommerce and eBusiness, Communication Trends
September 19, 2023 | 2 min read
  • «
  • 1
  • 2
  • 3
  • »
  • About
  • Services
  • Work
  • Blog
  • Career
  • Contact
中文

Copyright © 2017 Influence Matters

Design & Development by   flow.asia