CTPRN Event: Aligning business and technical talk towards a common company vision

CTPRN Event: Aligning business and technical talk towards a common company vision

Our third China Tech PR Network is coming this Thursday! Marketers, communication professionals and business leaders often find it challenging to talk to their tech developers, programmers or artists about turning an idea into a user-friendly solution. On the other hand, founders of tech companies who are from the technology side, can struggle to explain...
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Launch of the China Tech PR Network

Launch of the China Tech PR Network

Influence Matters is happy to announce the launch of a new event series in China aiming to connect the talents of tech PR around insightful topics and speakers. Join us Thursday 30th November at Hotel Jen in Guomao, Beijing, to listen to a fireside chat between Diana Guo, CMO at Microsoft Greater China and Cate Cadell, technology correspondent...
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Influence Matters Founder Simon Vericel Recognized by the Holmes Report as One of the “Innovator 25” Asia-Pacific 2017!

Influence Matters Founder Simon Vericel Recognized by the Holmes Report as One of the “Innovator 25” Asia-Pacific 2017!

We are incredibly proud to that Simon Vericel, founder & MD of Influence Matters, was recognized by the Holmes Report in their “Innovator 25 Asia-Pacific” class of 2017. The Holmes Report’s Innovator 25 is already established as an important barometer of marketing and communications innovation since first launched in 2013. It identifies 25 individuals each year in...
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The Ascension of Artificial Intelligence

The Ascension of Artificial Intelligence

2017 can be considered a benchmark in the field of Artificial Intelligence, as it was applied in China for the very first time! In May 2017, the International Go Summit took place in Wuzhen, with Ke Jie, a renowned Go World Champion competing against DeepMind’s AlphaGo. Three Matches were completed in May 23, 25, and 27. The...
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Influence Matters at CES Asia 2017 – Photo recap

Influence Matters at CES Asia 2017 – Photo recap

Shanghai just hosted a major showcase of innovative technology that promises to brighten the future of each single geek worldwide. Well some if it. From June 7th to 9th, CES Asia presented some of the most advanced tech products developed by the largest Chinese and foreign brands around the world. Simon Vericel, Influence Matters’ GM,...
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Influencers - the new faces of the Chinese retail business

Influencers - the new faces of the Chinese retail business

By Lucrezia Dal Pra Following a successful cooperation between Influence Matters and Travel Alberta, the Canadian province’s travel promotion agency, we decided to share a few interesting facts about the relatively new marketing strategy that we adopted to boost their influence among their Chinese audience: Social Influencers. Since 2015, the term “Wang Hong,” which is the Chinese...
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La French Tech at GMIC, Supported by Influence Matters - Photo Recap!

La French Tech at GMIC, Supported by Influence Matters - Photo Recap!

La French Tech Beijing, an organization actively supported by Influence Matters and co-founded by our founder Simon, in partnership with Business France and the French Institute of the French Embassy, hosted and presented a delegation of 5 French Startups at the French Tech Beijing pavilion at GMIC2017, China’s largest exhibition and conference on mobile internet. GMIC2017 IN PICTURES The French Tech Pavilion: The...
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Meet Influence Matters' team at GMIC 2017

Meet Influence Matters' team at GMIC 2017

GMIC 2017, one of the most awaited global events celebrating the convergence of technology, music and entertainment will take place from April 27th to April 29th in Beijing, and Influence Matters’ team will be there! You will find us at La French Tech’s pavilion, where we will be representing both Influence Matters and Networking Matters....
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Are Portable Power Banks the New Unicorn of China’s Sharing Economy?

Are Portable Power Banks the New Unicorn of China’s Sharing Economy?

by Bingjiefu He Portable power banks are ubiquitous in China, and have evolved to become an everyday item in the lives of Chinese mobile users. However, the humble power bank is set to become the centerpiece of the latest craze in China’s ever-shifting startup scene, as the latest device to join the “sharing economy”. There...
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The rise of Steam in China

The rise of Steam in China

The total number of Chinese steam users has officially crossed the 10 million threshold and now numbers 14 million. According to Steamspy, an application programming interface that tracks sales and other statistics on Steam, Chinese users now take up 6.49% of the total user population on Steam. The initial Influx of Gamers Steam was not...
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What Did the 2017 ‘Two Sessions’ Say About China’s Cybersecurity & Information Technology?

What Did the 2017 ‘Two Sessions’ Say About China’s Cybersecurity & Information Technology?

The 2017 annual sessions of the National People’s Congress (NPC) and the Chinese People’s Political Consultative Conference (CPPCC) took place in Beijing from March 3rd to 15th. Each year’s ‘two sessions’ are commonly regarded as the weathervane of China’s political, economic, social and technological development. Among many of the topics discussed this year, the issues...
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What’s at Stake in WeChat’s Mini Programs?

What’s at Stake in WeChat’s Mini Programs?

Post written by Shan, Influence Matters Senior Executive, Strategy and Account Management Jan. 9th, 2017 marks the tenth anniversary of the first iPhone and also a significant day for Zhang Xiaolong, the mastermind behind WeChat and Senior Vice President of the Chinese internet giant Tencent, when he announced the launch of ‘Mini Programs’ on the...
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Investments, M&A and New Policies: Semiconductor industry trends in China

Investments, M&A and New Policies: Semiconductor industry trends in China

The last decade has witnessed a new Chinese development strategy that has become well-known to most: the unified governmental and private sectors effort to switch the country’s internationally recognized role of factory of the world, into master of the tertiary sector. Most industries have gone through major reforms to fit PRC’s development plans, and the...
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Seasons Greetings 2016!

Seasons Greetings 2016!

It’s that time of the year again! A few days away from Christmas and with the New Year approaching, Influence Matters would like to thank all our clients and supporters for the fruitful 2016.
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Influence Matters' review of the Morketing Summit 2016

Influence Matters' review of the Morketing Summit 2016

Our team member Shan got to attend Morketing’s very first Morketing Summit 2016 (MS2016), which took place on Dec. 6th in Beijing, to see if it was worth attending for companies in the mobile marketing space in the future. Here are his observations. First of all, Morketing is a platform that shares information on the...
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