Agency News

Under the complex trends in global chip development, it embodies the exploration of new cooperation models between Chinese and foreign manufacturers.

These exceptional platforms not only offer valuable networking opportunities but also provide deep insights into industry trends and serve as a launchpad to explore groundbreaking and innovative solutions.

Our consultant Poppy Pan summarized the expectation of Chinese press around the expo, and how international companies can navigate the expectations.

We work with startups not only to create their story, but also to establish their public brand and presence, including building visual identities and online properties to complement media and social media programs.

Our operation in Indonesia, headed by Simon and based between Jakarta and Bali, aims at bringing our savoir-faire to the 4th most populous country in the world and the fastest growing economy in Asia for cross-border businesses, with a particular focus on IT, fintech, smart industry and smart logistics.

A winning formula: the skills needed to succeed in the dynamic tech industry.

Influence Matters’ Associate Director of Client Operations, attended Electronica China 2023 and shared some of her thoughts about the event and how tech companies can maximize their presence there.

In today’s fast-paced business world, it is essential for companies to stand out and differentiate themselves from their competitors. At Influence Matters, we believe that our unique set of values sets us apart and highlights our strengths as a company. Influence Matters strives to provide a new, flexible and nimble PR and marketing solution to...

Another year. Every April, we get to reflect on what we have achieved since Influence Matters was founded to support the success in China of fast-growing B2B tech companies. There is so much that, this year, we decided to put together a list of 7 "Did you know?" to introduce our 7 years of history. I'm happy to say that I am rather proud of what we have achieved. We just passed 70 companies and organizations supported, adding two new clients in the past 3 months.

We are thrilled to welcome David Zhou as Vice President, Head of Client Services - in a newly created role that expands our strategic communication capabilities for our growing roster of leading B2B tech clients. David brings a wealth of experience in business and PR advisory for technology companies and will work with the teams on applying his experience towards our clients' success in China!

We are extremely proud to have been selected as a finalist in the 2021 Technology Consultancies of the Year category at PROvoke Agencies 'Virtual' Asia-Pacific SABRE Awards & Summit. While we would have loved to win the award, the inclusion of Influence Matters in the list of 5 finalists for the second year in a row is a testament to the progress we are making in our mission to upgrade the offer for B2B tech communication strategy and services in China.

Beijing and Shanghai, China, 13/09/2021 - Influence Matters, a strategic PR & Marketing consultancy helping fast-growing international B2B tech companies succeed in China, announced today the addition of new clients and has appointed new team members at all levels to support its growth, all while relocating the Shanghai team into a new and improved office. The growth is fueled by the strong demand from B2B technology clients expanding their business in China, often fueled by funding rounds (6 so far this year from our clients) and market listings (1 IPO).

Women are not only dominating in Influence Matters, but they are also dominating the PR industry. That is why we are excited to celebrate International Women's Day (IWD 2021) that's happening annually on 8th March.

The proverb "Curiosity killed a cat" is not always applicable. In entrepreneurship and leadership, curiosity fosters innovation and fresh ideas to prosper.

We are extremely proud to have been shortlisted as a finalist this year by PRovoke Media for Asia-Pacific Technology Consultancy of the Year. We didn't win, but we didn't expect to win for our first nomination. Congratulations to all the winners announced tonight at the virtual Asia-Pacific SABRE Awards & Summit, we will see you all next year!