Tag Archives: advertising

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  12 Dec

  E-COMMERCE CHINA EVENT

  Influence Matters’ review of the Morketing Summit 2016

  Our team member Shan got to attend Morketing’s very first Morketing Summit 2016 (MS2016), which took place on Dec. 6th in Beijing, to see if it was worth attending for companies in the mobile marketing space in the future. Here are his observations. First of all, Morketing is a platform that shares information on the...

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  27 Jul

  ADVERTISING MOBILE ADVERTISING INDUSTRY CHINA

  The Chinese Mobile Advertising Industry: an outlook.

  As the team is on its way to ChinaJoy to support a couple of clients engage with the media, we analyse a couple of reports on the mobile advertising market in China. Several advantages of mobile advertising make it appear as the promising answer to the future of the industry as a whole. Differently from...

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